Effect of consumers' perceived value on purchase intention of Sichuan Baijiu in the context of digitalization
HU Wenli, CHEN Yijun, GAN Yu, WANG Ping, WU Zhixia
China Brewing . 2025, (11): 293 -299 .  DOI: 10.11882/j.issn.0254-5071.2025.11.043