The culture medium of monascus red pigments by Monascus purpureus M144 strain in submerged fermentation was optimized by Box- Behnken experiment and response surface methodology using red value and color tone as indicators. M. purpureus M144 strain was obtained by ultraviolet mutation and had good ability of producing red pigment. The results showed corn flour and bean cake flour were the main factors affecting red value, and corn flour and MgSO4·7H2O were the main factors affecting color tone. The optimal culture medium was as followed: corn flour 4.52%, bean cake flour 2.32%, MgSO4·7H2O 1.55% and K2HPO4·3H2O 0.10%. Under these conditions, the red value and color tone of pigments reached to 280.27U/ml and 1.09, which were 64.86% and 10.10% higher than those before optimization, respectively.