葡萄酒品牌忠诚影响因素的结构方程分析 ——以胶东地区为例
季俊霖,杨易,陈虹瑶,徐绍荣,刘伟平
Structural equation analysis of influencing factors of wine brand loyalty —Taking Jiaodong area as an example
JI Junlin, YANG Yi, CHEN Hongyao, XU Shaorong, LIU Weiping
中国酿造
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2020, (5): 216
-220
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DOI: 10.11882/j.issn.0254-5071.2020.05.042